Featured Stories World News Commentary Money Watch Multimedia Prison Planet U.S. News Science And Technology

Brokers use ‘billions’ of data points to profile Americans

  • Print The Alex Jones Channel Alex Jones Show podcast Prison Planet TV Infowars.com Twitter Alex Jones' Facebook Infowars store

Craig Timberg
Washington Post
May 28, 2014

Are you a financially strapped working mother who smokes? A Jewish retiree with a fondness for Caribbean cruises? Or a Spanish-speaking professional with allergies, a dog and a collection of Elvis memorabilia?

All this information and much, much more is being quietly collected, analyzed and distributed by the nation’s burgeoning data-broker industry, which uses billions of individual data points to produce detailed portraits of virtually every American consumer, the Federal Trade Commission reported Tuesday.

The FTC report provided an unusually detailed account of the system of commercial surveillance that draws on government records, shopping habits and social-media postings to help marketers hone their advertising pitches. Officials said the intimacy of these profiles would unnerve some consumers who have little ability to track what’s being collected or how it’s used — or even to correct false information. The FTC called for legislation to bring transparency to the multibillion-dollar industry and give consumers some control over how their data is used.

Data brokers’ portraits feature traditional demographics such as age, race and income, as well as political leanings, religious affiliations, Social Security numbers, gun-ownership records, favored movie genres and gambling preferences (casino or state lottery?). Interest in health issues — such as diabetes, HIV infection and depression — can be tracked as well.

Full article here

This article was posted: Wednesday, May 28, 2014 at 11:23 am





Infowars.com Videos:

Comment on this article

Comments are closed.

Watch the News

FEATURED VIDEOS
Huge Victory Against Monsanto Revealed See the rest on the Alex Jones YouTube channel.

NSA Insider Reveals Shocking Ebola News See the rest on the Alex Jones YouTube channel.

© 2013 PrisonPlanet.com is a Free Speech Systems, LLC company. All rights reserved. Digital Millennium Copyright Act Notice.