UK Daily Mail
July 20, 2010
Councils are secretly rifling through thousands of dustbins to find out about families’ race and wealth.
Waste audits allow officials and private contractors to check supermarket labels, types of unwanted food – and even examine the contents of discarded mail.
The local authorities are using social profiling techniques to match different types of rubbish to different ethnic groups or wealthy and poor households, as part of a recycling drive initiated by the last Government.
Householders can then be placed into social categories, which in some areas range from ‘wealthy achievers’ to the ‘hard-pressed’ – and subsequently targeted for future leafleting campaigns.
But last night critics condemned the move as ‘highly intrusive’. Most homeowners have no idea that their rubbish is being searched or that data collected could be used to prosecute those who place rubbish in the wrong bin.
This article was posted: Tuesday, July 20, 2010 at 1:39 am