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Facebook’s new Timeline set to ‘lock in’ users

Posted By yihan On September 30, 2011 @ 9:11 am In Sci Tech | Comments Disabled

The Times of India [1]
Friday, September 30, 2011

WASHINGTON: Facebook begins rolling out its biggest ever shake-up, in a move observers say will not only profoundly alter how its 800 million users interact with the site, but will keep them coming back for decades to come.

The new “Timeline,” revealed last week by chief executive Mark Zuckerberg will also likely shock some users, notorious for backlashes in recent years over even small adjustments to the site, let alone a complete re-think of how their lives are presented to the world.

The changes amount to the “heart of your Facebook experience, completely rethought from the ground up,” Zuckerberg told an annual developers conference.

Rick Marini, CEO of the Facebook-focused “career network” BranchOut, which itself boasts millions of users, marveled this week in a conference call with marketers and reporters how the site had managed to build an enduring model.

Full story here. [1]


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URL to article: http://www.prisonplanet.com/facebook%e2%80%99s-new-timeline-set-to-lock-in-users.html

URLs in this post:

[1] The Times of India: http://timesofindia.indiatimes.com/tech/social-media/Facebooks-new-Timeline-set-to-lock-in-users/articleshow/10185989.cms

[2] Nowhere to hide: New Facebook app to track offline users – report: http://www.prisonplanet.com/nowhere-to-hide-new-facebook-app-to-track-offline-users-%e2%80%93-report.html

[3] Facebook users raise privacy concerns as company tweaks security settings: http://www.prisonplanet.com/facebook-users-raise-privacy-concerns-as-company-tweaks-security-settings.html

[4] Facebook founder called trusting users dumb f*cks: http://www.prisonplanet.com/facebook-founder-called-trusting-users-dumb-fcks.html

[5] New tool from Facebook extends its Web presence: http://www.prisonplanet.com/new-tool-from-facebook-extends-its-web-presence.html

[6] Facebook Is Building Shadow Profiles of Non-Users: http://www.prisonplanet.com/facebook-is-building-shadow-profiles-of-non-users.html

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