Privacy campaigners have made a formal complaint about Google’s controversial new mapping service.
Privacy International has lodged the complaint with the Information Commissioner over claims that a number of people are identifiable through the Street View service.
The application allows users to access 360-degree views of roads and homes in 25 British towns and cities and includes photographs of millions of residential addresses, people and cars.
Sophisticated technology has been developed automatically to obscure the faces of people featured in Street View photographs, and car registration plates have been blurred, but this has failed to quieten critics, with many labelling the maps voyeuristic and intrusive.
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Scores of pictures, including one of a man exiting a Soho sex shop and another of a man being sick on the pavement outside a pub in Shoreditch, were removed from Street View on Friday, a day after its fanfare launch in the UK.