Report: Obama Coverage Turned More Favorable In Final Week Of Election

ELIZABETH FLOCK
US News
Nov 20, 2012

Media coverage of President Barack Obama was largely positive in the final week of the presidential campaign, while coverage of Mitt Romney was mostly negative, according to a new report from the Pew Research Center’s Project for Excellence in Journalism.

From October 29 to November 5, positive stories about Obama in mainstream media outlets outnumbered negative ones by 10 percentage points, with 29 percent positive, and 19 negative. On the other hand, negative stories about the GOP nominee Mitt Romney outweighed positive stories by 17 points, with 33 percent negative compared to 16 positive.

The report, which analyzed 660 stories from 59 media outlets, also notes the positive media coverage of Obama was higher in the final week than it had been in previous weeks. The tone of coverage about Romney stayed roughly the same.

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This article was posted: Tuesday, November 20, 2012 at 5:48 am

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