UK Daily Mail 
Dec 13, 2010
To many, the colourful home page of Google is the friendly face of the internet. Indeed, the company, which was created 12 years ago by two American PhD students, Larry Page and Sergey Brin, has always prided itself on its quirky presentation.
The hallways of the ‘Googleplex’ headquarters in California are stuffed with pianos, lava lamps, games and funky furniture for the enjoyment of staff, its webpage often features specially designed logos for days such as Halloween, Christmas and national festivals and – crucially – Google gives away its software for free.
Add to that its rather hippyish business principles (‘You can make money without doing evil’, ‘You can be serious without a suit’, ‘Work should be challenging and the challenge should be fun’), its corporate philanthropy and its clashes with the Chinese government over free speech, and it is easy to see why Google is often regarded as a warm, fluffy ‘good guy’.