Hayley Tsukayama and Peter Whoriskey,
June 14, 2012
Amazon and Google are staking claims to large swaths of the Internet under a new system for labeling Web domains, bolstering their ability to control traffic as the Web expands beyond the realms of “.com,” “.gov” and “.org.”
The bids by those companies to acquire new domain names such as “.book,” “.shop” and “.movie” renewed fears among competitors that a powerful few will dominate the Internet marketplace of the future.
A slate of roughly 2,000 new Web suffixes, including “.app” and “.sex,” was revealed Wednesday by the nonprofit organization tasked with regulating domain names, the Internet Corporation for Assigned Names and Numbers. The group announced last year that it would take applications for new domain names to foster growth and competition online. The new domains are scheduled to go into effect next year.
“We’re standing at the cusp of a new era of online innovation,” said Rod Beckstrom, president of the group, known as ICANN.
This article was posted: Thursday, June 14, 2012 at 3:44 am